Fiat 500 will be produced in Mexico
American version of Fiat's 500 will be produced at Chrysler plant in Toluca. Maximum production capacity of this plant is 130,000 units per year Fiat 500.
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Chrysler plant in Mexico could begin production of the Fiat 500 in the American version, in an attempt to bring Chrysler in U.S. sales on track. Toluca assembly plant in his 500 starts in December and it has the capacity to produce 130,000 units per year. Sergio Marchionne said that this change in production will be made following an investment of 550 million dollars.
Although the factory in Toluca has the capacity to produce 130,000 Fiat 500 units per year, Sergio Marchionne has announced sales figures that they want to get this model on the markets of North America and Latin America. Target is the only one mentioned by Marchionne ideal for those of the Fiat-Chrysler and not a point of law in the marketing plan for 2011. Fiat 500 is the only model of the Italian manufacturer which will be marketed in the United States under the Fiat logo.
Fiat 500 will be sold Chrysler representative of the United States not to create confusion among American consumers and reduce its distribution costs. Sergio Marchionne's goal is to double sales in coming years and Chrysler to create 12 new models made by Fiat platform. The head of Fiat-Chrysler alliance wants to pay U.S. corporate debt accumulated over the last year within five years.
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